Are you wondering how to stand out from the crowd as you search for a new job? When you create a personal website, you can make a lasting impression on employers. By showcasing your skills and work experience, you can take control of your professional narrative and increase your credibility.
In this post, we’ll discuss how a personal website can help kick-start your job hunt. Then we’ll explain how to create a personal website by highlighting the essential elements to include.
How a Personal Website Can Kick-Start Your Job Hunt
Finding a new job or clients can feel like an uphill battle. With so many job seekers out there, it’s easy for your applications and cold emails to go overlooked.
A personal website can help set you apart from your peers. It gives you the opportunity to provide information beyond what fits on a one-page resume:
In just a few basic web pages, you can:
- Boost your credibility. A personal website makes you look organized, motivated, and professional. You can even link to it in your LinkedIn profile and CV.
- Share your work. If you work in a creative field, you might want to create a pure portfolio site. Otherwise, you can include your job history and resume.
- Control your narrative. You can help ensure that you’re in charge of what information is reaching potential employers. You can include curated content that is advantageous to your goals.
The modern job market is ripe for qualified candidates, but that doesn’t mean it’s easy to land a job or get the client. If you don’t prioritize creating a personal website, you might leave space for other candidates to outshine you.
How to Create a Personal Website (3 Key Elements to Include)
A personal website can help you land your dream job or attract new clients. Let’s review three essential elements you’ll want to include.
1. An About Page
When the primary purpose of your website is to help you get a job, you’ll want to create a compelling About page. This will be a pillar for your site. It can also double as your homepage:
An About page allows you to share your personal and professional story. When you build your About page, it’s smart to include:
- Location: Seeing where you’re from and where you’re based can help visitors verify your legitimacy.
- Title: If you have a fixed title such as “Data Analyst”, this is a great place to include it.
- Specialization: If you don’t want to limit yourself to a title, you can talk more broadly about your field of expertise, such as “Information Technology”.
- Accomplishments: You’ll want to establish some credibility upfront, so listing a few awards or career highlights here is a great idea.
You also want to consider taking a good professional headshot and writing a clear and concise personal bio.
Ultimately, your About page is where you introduce yourself. You should be honest and direct, but you should always try to “sell yourself” too.
2. A Portfolio Page
Your portfolio page is where you can provide a more comprehensive picture of your work history.
The design choices you make when creating your online portfolio should reflect your own style. However, there are some key aspects to consider:
- Organization. Your work should be displayed in a neat and tidy fashion. Navigation should be simple and straightforward.
- Visuals. No matter your industry, you can include one image for each portfolio entry (as in the above example). These photos should always be high-quality and professional-looking.
- Descriptions. Even if the work speaks for itself, it’s a good idea to include a brief summary of each position or project. You can add the name of the company and when the project was completed.
You don’t need to add every detail of your work history to your Portfolio page. Simply curate the most impressive bits and showcase them. The goal isn’t to leave visitors scrolling through a long page, but to quickly show them what you’re capable of.
3. A Contact Page
Using a contact form instead of simply listing your personal details can help protect your information. It can also leave a strong first impression, as it’s more professional and user-friendly. When creating your contact form, be sure to include basic fields such as Name, Email, Subject, and Message.
You can also add a Call To Action (CTA) inviting visitors to fill out your form. Additionally, if they are work-friendly or relevant, this is a great place to link to your social media accounts.
Tips for Designing a Convincing Personal Website
Now you may know the essential pages required for a quality personal website. Still, unless you have some background in web design, you may not know where to begin.
Let’s cover a few design tips that can help you as you build your personal website:
- Branding. Your personal image is your business. Therefore, you may want to think carefully about your overall site branding. For instance, you may want to choose a color palette and fonts that reflect your profession.
- Minimalism. It’s best to keep things neat and neutral. You should favor clarity and ease of use.
- Images. Avoid including any informal or sloppy images. Prioritize one professional photo of yourself at a minimum (on your About page). You can always add more images later.
If your site feels plain, you can also use a photo of yourself as your homepage. Here’s an example of a simple yet stylish personal website that does this:
At the end of the day, WordPress is highly accessible, so it’s possible to build a website from scratch even if you’re a beginner. However, if you’re eager to find a new job, you may not want to spend your time learning the ropes of website design.
You might want to consider hiring a WordPress developer instead, but sifting through a sea of programmers can be daunting. To get your site off the ground quickly, our Built By WordPress.com design services may offer the solution you need.
Boost Your Chances of Getting a Job With a Personal Website
Facing endless rejections can be discouraging when you’re searching for a new job. However, a sleek and informative personal website can boost your chances of getting hired.
To recap, here are the essential web pages for a strong personal website:
- About: Provide key information about yourself and your experience.
- Portfolio: Offer tangible examples of your work or your employment history.
- Contact: Give potential employers and clients a way to reach you.
What will you include on your personal website? Share your ideas with us in the comments section below!